You must have noticed that marketers put much effort into their social media handles and can have massive reach. If you don’t use social media for marketing, you are missing out on the many benefits that come with it. Are you sure you want to let go of such a useful tool? You might change your mind after reading this. Social Media Promotes Brand The impact of social media in promoting brand awareness is paramount because it gives you the opportunity to knit a story to express the ideas behind your brand creatively. Social Media Is Economical Creating a social media account is free, and you can gain a widespread reach for little to no cost in case the range is organic. You can also buy Instagram followers at a reasonable price. Social Media Promotes Target Advertising For a successful business, you must have a large audience comprising of people who are genuinely interested in your store. Social media promotes advertising that is extremely